BAMcast

The Law of Attraction: Here’s Where You’re Wrong

February 14, 2022 Joel J Kelly Season 1 Episode 6
BAMcast
The Law of Attraction: Here’s Where You’re Wrong
Show Notes

This is also the mentality behind any number of businesses that go into the market without a clear idea of who they serve. 

On any given day you can see a hundred different brands hoping that if they make the right product in the right way, with enough clever features and flashy copy, an infinite audience will arrive to buy their product hand over fist.

First, build it, then they will come - the shortcut to the Law of Attraction. 

The trouble is: the Law of Attraction is a strategy, not an excuse. Popular culture has taken the Law of Attraction to the extremes of absurdity. 

Use a positive mindset, focus your intentions, manifest your destiny, and you will drag it kicking and screaming into reality.

We’ll be discussing 3 things during this podcast:

  1. Where the Law of Attraction came from and what it really is.
  2. How to engage the Law of Attraction.
  3. How to use the Law of Attraction to attract audiences that work for your brand.


I strongly recommend you start by understanding your brand archetypal mix, and we have a FREE quiz for that.

You can join our BAMFam Community dedicated to aligning your brand. We have Free Alignment resources there as well.

Finally, if you find yourself in need of guidance with your brand alignment. We have our BAM Academy, and frameworks to help you with that.

I would start with The Big BAM Process, this is the brand strategy framework I have led thousands of clients through and we have a self-guided option as well.

If you would like to be a guest on our podcast you can contact us.